by Katrina | Dec 30, 2025 | Art & Creative Practice, Leadership & Identity, Profit, Money & Strategy
On creativity, environment, and returning to your true genius Truth: The investment that didn’t make sense on paper At the beginning of this year, I made a business decision that didn’t look like a business decision at all. I rented an art studio. It cost about $400 a...
by Katrina | Dec 16, 2025 | Leadership & Identity, Profit, Money & Strategy
Abundance Is Not Something You Chase.It’s Something You Prepare For I’ll start with a confession. I hadn’t actually paused to reflect on my year. I’m someone who thinks deeply, often. I sit. I contemplate. I analyze. I envision. But almost all of that thinking is...
by Katrina | Nov 27, 2025 | Business Architecture, Profit, Money & Strategy
The Hidden ROI of High-Level Support: What Happens Before the Breakthrough There’s a specific moment in a founder’s journey when high-level support becomes less of a luxury and more of a structural requirement — a moment most people mistake for “overwhelm,” “lack of...
by Katrina | Nov 25, 2025 | Leadership & Identity, Profit, Money & Strategy
Why I Build Businesses Through Relationships, Not Volume There is something I do differently in my business. Something that does not fit the fast-paced coaching industry. Something that does not scale in the way marketing gurus like to brag about. And honestly, I love...
by Katrina | Nov 11, 2025 | Leadership & Identity, Profit, Money & Strategy
A story about identity, personal power, and why small decisions reshape everything The year was 2019. I was rebuilding from zero. I had sold my businesses. Left the United States. Walked away from a stable remote coaching job. And I was deep in the middle of paying...
by Katrina | Nov 4, 2025 | Business Architecture, Profit, Money & Strategy, Scaling & Systems
How I designed a multi-six-figure business by prioritizing architecture, alignment, and actual quality of life There was a time when my life looked exactly how a driven woman’s life is supposed to look. Architecture career. Multiple businesses. A calendar filled with...