by Katrina | Nov 18, 2025 | Business Architecture, Scaling & Systems
Why “what got you here won’t get you there” is more than a cliché — it’s an architectural truth. The Tipping Point No One Warns You About There’s a moment in every successful business where growth stops feeling like expansion…and starts feeling like weight. I’ve...
by Katrina | Nov 4, 2025 | Business Architecture, Profit, Money & Strategy, Scaling & Systems
How I designed a multi-six-figure business by prioritizing architecture, alignment, and actual quality of life There was a time when my life looked exactly how a driven woman’s life is supposed to look. Architecture career. Multiple businesses. A calendar filled with...
by Katrina | Oct 28, 2025 | Business Architecture, Leadership & Identity
The story of how stripping my life down to its essentials revealed what real freedom requires and why I now help women redesign the architecture of their businesses, not just their lifestyles Six years ago, I did something that looked bold from the outside and felt...
by Katrina | Oct 21, 2025 | Business Architecture, Time, Energy & Capacity Design
What quitting my remote job after Machu Picchu taught me about autonomy, structure, and designing a business that actually supports your life For a while, I believed I had achieved the dream. Remote work. Global travel. The ability to open my laptop from any country...
by Katrina | Oct 14, 2025 | Business Architecture, Leadership & Identity
The story behind the strategy, and why business architecture matters more than hustle Most entrepreneurs talk about reinvention. What they don’t talk about is the structure that makes reinvention possible. I’m Katrina: architect by training, strategist by instinct,...
